Topics » Opinion

Information Overload Is Not A Problem

October 26, 2012

I thought too much information was a problem for everyone. It’s not. It can be a major pain for business – to manage a mountain of information or to effectively communicate their message. But for the average person, information overload is not a problem. In a previous article titled There is Too Much Information I illustrated how information growth is …

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How To Be Remarkable? Help Your Customer Forget

July 12, 2012

I work in an industry where often the goal is to create something memorable or viral. I’ve recently come across a counter intuitive way of delivering a memorable experience. Help your customer forget. As strange as that sounds its actually more natural for someone to forget you, your product or website, than remember you. Forgetting Is Good Forgetting is a …

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You Need To Waste Time To Make Time

March 10, 2012

“You need to waste time to make time.” Boy did that seem ridiculous to me the first time I read it. It’s illogical, paradoxical and at the time I thought it was just plain stupid. It was the summer of 2005, I was working at OneMethod Digital & Design where we had a graffiti wall in the hallway leading to …

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There Is Too Much Information

October 11, 2011

How much information is there? In 2010, Eric Schmitt, former CEO of Google hit us over the head with this statistic: “Every 2 days we create as much information as we did from the dawn of civilization up until 2003″. How fast is information growing? In the year 2011 information is doubling roughly every 11 hours. This is according to …

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How To Handle The Unknown

June 17, 2011

“As we know, there are known knowns; there are things we know we know. We also know, there are known unknowns, that is to say, we know there are some things we do not know. But there are also unknown unknowns, the ones we do not know we do not know.” Donald Rumsfeld, Department of Defense news briefing, 12 February …

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